SALE seasons are about to go into overdrive for retail and online sales. If you want to be part of it then you need to get your labels and packaging ready NOW!!! The biggest sales of the year are the perfect time to cash in on the hype, so ensure your products and bargains are ready to be delivered.
halloween (sunday 31st oct, 2021)
|‘Trick or treating’ has become a global phenomenon and|
many people now buy gifts for friends and family.
Halloween’s origins relate to the Christian based eve of
All Hallows Day, a time dedicated to remembering the
dead. Pumpkins, witches and ghosts feature heavily in
theming and culminate with children dressing up in
ghoulish costumes and collecting candy from strangers
– creepy huh!
singles day (thursday 11th nov, 2021)
Originally called Bachelor’s Day, the unofficial Chinese
holiday that celebrates people who are not in a
relationship has swept the world and is now the world’s
largest e-commerce event, by a HUGE margin. This is
all about bargains and brands have taken to providing
their best deals on this day. Consumers are particularly
savvy about a good deal so you need to make sure your
deal is a good one. PS lots of people in relationships also
buy on this day!
black friday (friday 26th nov, 2021)
Essentially a shopping ‘holiday’ the day after Thanksgiving
in the US, Black Friday refers to retailers being “in the
black,” a financial phrase describing the profitability and
prosperity of a business, in contrast to being “in the red,”
or in a deficit. Although its origins are in the US it is now
a global event. Sales events used to concentrate on a
‘shared’ experience and often began at midnight to
create a sense of urgency. This year will probably see
more online or click and collect options but it is still
widely used around the globe as the ‘sales opportunity of
cyber monday (monday 29th nov, 2021)
Designed to bookend the weekend of sales from Black
Friday, Cyber Monday is all about online tech deals.
Everything from phones to TVs and fit bits. Incredibly
popular, many retailers now leave the ‘last day’ to release
the best deals as they sell out all the models from the
previous year. If you like a tech bargain this is the one. Try
sales that sell-out or have an in-built timer to create